Gerstad touts new Bay View at Bailey Estates

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Gerstad Buiders’ new Bay View ranch plan now offered at Bailey Estates in Williams Bay, Wis., offers 1,740 square feet of stair-free living space and is attractively priced at $214,990. Among the features is a great room with a stunning vaulted ceiling th


In an effort to take advantage of the rebounding new home buying market, Gerstad Homes has completed a new furnished ranch model at Bailey Estates in Williams Bay, Wis.

The new Bay View ranch plan offers 1,740 square-feet of stair-free living space and is priced at $214,990. The home includes such amenities as a full English basement, central air conditioning, hardwood flooring and GE stainless steel appliances (gas range, microwave range hood and dishwasher).

Set on a large ½-acre homesite, the Bay View represents the sixth ranch plan available in the mid-priced community, aiming to satisfy a wide range of homeowner lifestyles. For those with growing families, the third bedroom and roughed-in third bathroom in the basement are an absolute must. For empty-nesters, the floor plan eliminates the need to climb stairs, and the dinette at the front of the home is adjacent to the ergonomically efficient kitchen.

“With the residential home market experiencing a rebound for the first time in four years, we thought now would be a great time to introduce an entirely new ranch plan at Bailey Estates,” stated Roger Gerstad, president of Gerstad Builders. “We hope families take some time to walk through our furnished home and check out our quality construction and attention to details.”

Designed to reflect traditional exterior architecture, the home features a side-load two-car garage, steeply-raked rooflines and decorative brick (per plan). Because of clever architectural details like a cathedral ceiling in the great room, 8-foot ceilings in all other rooms and the elimination of unnecessary walls between the kitchen and great room, the feeling of spaciousness is emphasized significantly. A luxurious master suite completely occupies one side of the home for maximum privacy and is finished with a ceramic tiled shower stall, oversized soaking tub with ceramic tile deck, dual clothes closets and dual bath vanities.

In addition to the new Bay View under construction, Bailey Estates offers a variety of ranch and two-story homes that typically feature vaulted ceilings, 9-foot first-floor ceilings, three to five bedrooms, two to three baths, living room, formal dining room, family room, professionally designed kitchen with 42-inch upper cabinets, breakfast area, basement and an attached two-car garage. These homes provide 1,740 to 3,177 square feet of living space and are base-priced from $209,990 to $284,990.

Gerstad Builders also offers an extensive variety of optional features, including skylights, three-car garages (per plan), wood-burning fireplaces, additional volume ceilings, custom millwork, imported ceramic tile, Corian or granite counter tops, hardwood flooring, and English or walkout basements.

Within Bailey Estates, Gerstad Builders also offers homebuyers the opportunity to modify any available floor plan. Homes can be expanded, additional volume ceilings can be incorporated, and interior and exterior walls can be relocated.

The community is served by Williams Bay Elementary School and Williams Bay Junior-Senior High School. Residents can also enjoy a variety of recreational activities along the serene countryside, from skiing and ice skating in the winter to golf, swimming and other water sport activities in the summertime.

The sales center is at 438 Ashley Drive off Bailey Road, approximately 3/4 mile west of Highway 67. The sales center is open on weekends from 10 a.m. to 4 p.m. and by appointment during weekdays. Call (262) 245-9750 or (262) 903-5555 or visit