Sweet rides: Highland Park Ford Lincoln

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Al Frisch and Marty Price have three things in common: they are Northbrook residents, co-presidents of Highland Park Ford Lincoln and passionate for motoring. The Lincoln Motor Company is one brand they champion at their expansive showroom.

Near the front door is parked proof both men support a mutual brand. A gleaming silver metallic 2013 Lincoln MKZ is placed impressively on an angle. Many customers cannot help but to open the driver's side door, slip onto custom upholstery and view the latest in technology.

Many comment on the console that lights up similar to any iPad or smartphone screen.

Care for built-in garage door openers? How about oversized cup holders or customized amenity preferences on the dashboard? It's all possible with the 2013 Lincoln MKZ.

The men bantered on about the car's features, including driver-connect technology that responds to touch or voice.

"Can you imagine?" Price said. "This car has push-button start.

"Your phone, entertainment, navigation and climate, all four sections are off one screen," he continued.

"Amazing," Frisch said.

Cars such as this one will be featured at the Fall Trend Fashion Event: an evening of couture and philanthropy at Pinstripes in Northbrook on Thursday, Oct. 10. Expect to see the latest car models impressively parked at the entrance.

Both presidents agree that the Highland Park Ford Lincoln Superstore is a perfect fit for the fashion show.

"We've been in Highland Park for 30 years selling Lincolns, and we absolutely love it and love our customers," Price said.

Both men agree the 2013 Lincoln MKZ, which features heated seats and automatic parking technology, is a perfect accessory for any discerning shopper or fashionista.

"I'm all excited to see our customers come in and take a good look at this Lincoln," said Frisch. "They are going to love it."

HIGHLAND PARK FORD LINCOLN SUPERSTORE IS LOCATED AT 1333 PARK AVE. WEST IN HIGHLAND PARK. CALL (888) 881-3485. FOLLOW @HPFLM ON TWITTER. VISIT WWW.HPFORDLINCOLN.COM.

BY KARIE LUC

See the fashion show preview videos here!